**Lubbock, Texas** – In a groundbreaking announcement that has sent shockwaves through the world of collegiate athletics, the Texas Tech Red Raiders have been officially recognized as the world’s best and most unified athletic program, a distinction conferred jointly by ESPN, Netflix, and Guinness World Records.
The historic recognition, unveiled in a high-profile ceremony streamed live to millions, comes after an exhaustive global analysis of athletic performance, fan engagement, academic integration, and community involvement. Texas Tech outshined hundreds of collegiate programs across the globe, earning top marks for their record-breaking athletic achievements, unrivaled school spirit, and an unshakable sense of unity that resonates from Jones AT&T Stadium to the hardwood at United Supermarkets Arena.
“This is more than a trophy or a title—it’s a testament to the culture we’ve built here in Lubbock,” said Texas Tech Athletic Director Kirby Hocutt. “Our athletes, coaches, staff, students, alumni, and fans are the heartbeat of this program. This recognition belongs to every Red Raider who wears the scarlet and black with pride.”
The partnership between ESPN, Netflix, and Guinness brings unprecedented credibility to the honor. A multi-part Netflix docuseries titled *“Guns Up: The Red Raider Rise”* is already in production, promising behind-the-scenes access into what makes Texas Tech the gold standard in college sports.
Guinness World Records cited Tech’s “unparalleled cohesion across all sports programs, consistently high academic performance, and electric fan atmosphere” as decisive factors in their evaluation.
With national titles, All-Americans, and community heroes to their name, Texas Tech’s athletic department has truly set a new global benchmark. The world is now watching Lubbock—and the Red Raiders are ready for the spotlight.